Behind the Scenes: Why I Created Low-Ticket Launchpad

Day 10 of 30 Days of Posting on Substack

Hello lovely,

One thing I’ve learned after years of coaching women in business is this...

Creating a digital product sounds simple, but for so many people it becomes a spiral of overthinking. You sit down to plan it, second-guess every idea, open Canva, close Canva, go down a rabbit hole of research, get distracted by what everyone else is doing, and before you know it, another week has passed and the product still isn’t finished.

Or started.

I saw it again and again. Brilliant women with so much to share, stuck in their own heads, unsure where to begin or how to package their knowledge.
And that's exactly why I created Low-Ticket Launchpad.

This isn’t just another course. It’s a short, sharp solution to a sticky problem.

It’s designed to take you from no idea at all (or way too many) to having a low-ticket digital product created and ready to sell in just five days.

Yes, five.

I knew from the beginning that I didn’t want to create something people would watch and then shelve for later. I wanted to guide them into action, quickly and with clarity. Every lesson is focused, every step is simple. It’s not about making the perfect product. It’s about getting something real out into the world so you can start building confidence and momentum.

There’s no fluff. No busy work. Just short, actionable tasks that build on each other.

At first, I ran it as a live bootcamp and I loved the energy of it. The community vibe, the quick wins, the conversations happening in between the lessons. But I also knew that not everyone works that way. Some people want to learn in their own time, at their own pace. So I made it available as a self-paced course too.

That’s what’s called an evergreen format. It means you can access it anytime, not just during a live round.

No pressure. No waiting. Just something you can start the moment you feel ready.

Because that’s really the whole point.

So many women in my community waste hours, days, even weeks trying to get it right. Then they burn out or give up. I wanted to interrupt that cycle with something simple and supportive. A place to begin.

Low-Ticket Launchpad was my way of saying,
You don’t have to do this alone.
You don’t have to have it all figured out.
You just need a clear path and the courage to take the first step.

The reason I wanted to share my why and the problem I was solving is simple.
If you focus on your audience, what is keeping them stuck, and how you can help move them forward, you are already halfway there to creating something truly useful. Tomorrow we will talk about defining the problem.

With heart,
Sarah 💗